May 6, 2012

99% Art In the Public Realm: A Tool for Social Change
during FRIEZE NY Art Week 

Contact: 917.991.8140


99% Art In the Public Realm: A Tool for Social Change
during FRIEZE NY Art Week

Sponsored by Metropolis magazine and Presented by Kiwi Arts Group

WHEN: Sunday, May 6, 2012, 1 pm to 2:30 pm

WHERE: site/109, 109 Norfolk Street, New York, New York. 212.260.8110

WHAT: From Susan B. Komen to Kony, public discourse from the streets to Tweets compose today’s art “Happening”—boldly affecting global change and re-invention. This panel of art and brand experts will review art and current events globally, where public performance and street art is on the rise. They’ll look at how artists, museums, urban interventions, interactive events and the media now intersect with marketing agents and non-profits to engage audiences.

Jade Dressler is a Curator, Creative Director and Metropolis journalist, whose agencies, Jade Dressler and PLANT., create brand and social media platforms for art, lifestyle and luxury clients as well as urban art interventions in cities such as Milan and the wilds of Brazil.,


Lina Srivastava is a social innovation strategist, creator of Transmedia Activism, providing strategic project design to a group of social impact organizations, including UNESCO, the World Bank and Oscar-winning films.

Renata Lopes-Merriam is President of Kingdom B, a place where Marketing and Communications companies and professionals meet, present and listen to ideas, turn them into viable projects and then connect them with brands and partners. Renata formerly was VP, General Manager at The PLUM Network and VP – Associate Publisher, Marketing and Sales at Interview Magazine.

Serena Saitas is the Founder of REAL, a boutique consumer insights and brand building company. She works with global brands as well as the world’s top social media, marketing and advertising agencies.

Philippe Achard has been a Creative Visual Agent for 21 years whose clients are magazines, advertising agencies, films, videos, branding and production companies.

Jonathan Porcelli is a long-time Project Director in the contemporary art world, including productions with Spencer Tunick, international museums, HBO and the BBC.

Nicholas Coblence specializes in arts administration and luxury brand management with a particular focus on strategy, marketing and the production of large-scale arts installations and exhibitions. His most notable projects include the Ashes and Snow exhibition in New York City in 2005 and various marketing postions for brands such as Chanel, Bill Blass and Assouline. Nicholas has also done project work at The Museum of Modern Art, The Guggenheim Foundation and the Batsheva Dance Company. Nicholas is currently Associate Director of SCB Partners, a marketing and strategy consultancy.

The panel is part of a full schedule of film screenings, book signings, guided tours and special events taking place during the exhibition Before They Were Famous, Behind the Lens of William John Kennedy, featuring photographs of Andy Warhol and Robert Indiana by William John Kennedy, who instinctively identified the rising stars of Pop Art during a pivotal moment in art history. After laying in storage for nearly 50 years, Kennedy’s archive of images from 1963-64 are a candid look at the artists when they were just at the cusp of pop stardom. The exhibition is on view April 19-May 29 at site/109 – a new Lower East Side project space on Norfolk Street – just blocks from Indiana’s famed Coenties Slip studio, where the story all began. Exclusively published by Miami-based KIWI Arts Group, the Kennedy collection of silver gelatin and chromogenic photographs comprise some of the only known images of Warhol and Indiana with their original works.

To RSVP click here.

To talk about it:   #99%ART

Press Contact: 917.991.8140

One Response to “Events”

  1. 1 TALKING. ART. HEADS. Impossible Conversations? « Jade Dressler

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